Cath Kidston Ltd. was founded in 1992 when Cath Kidston opened her first shop in Notting Hill. She started off selling old junk furniture and vintage fabrics, which sowed the seeds in creating her distinctive fabrics and product designs. The business has grown steadily since with an established fashion range.

There are now nine shops in the UK, seven of which are based in London. Successful openings in New York and Los Angeles have led to wider global interest – with a new store just opened in Tokyo.