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DECIEM sells all of its brands on its website, at select retailers all over the world, and at four brick-and-mortar stores in Toronto and one in Seoul. Stores are also slated to open in Melbourne, Sydney, London and New York. The UK has enthusiastically embraced the company, and it’s become fairly mainstream there after the success of Hand Chemistry (now The Chemistry Brand) and recognition by large magazines like Cosmopolitan UK, Tatler and Grazia.