How To Sponsor Projects: A Practical Guide To Sponsoring Projects And Business Change
Merchant: Oxfam
Merchant's Category: Media> Books
This book answers the questions of how to sponsor projects and what sponsors should focus on so that they can lead their projects to successfully deliver the benefits. This book will teach you the foundation of being a Sponsor. It will give you a narrative to help explain what your job is and understand what is expected of you. Being a Sponsor is a crucial role in projects and change management. It is the role that has the most impact on the likelihood of success and whether the project will deliver the benefits or not. The Sponsor is ultimately accountable for the success of a project or business change. They are the guiding mind of the project throughout and lead the project to make sure the business gets what it wants from the project. The Sponsor has the role of managing the ambiguity in every aspect and stage of the project. This book gives guidance on how to do that and how to be an effective Sponsor whichever type of project you are leading.
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